I stopped spending 6 hours a week writing follow-up sequences once I saw the facts I used
By Kyle Campbell, founder of Clients.ai · · Originally on LinkedIn
In brief
I stopped spending 6 hours a week writing follow-up sequences once I saw the facts I used to craft long, personalized 7-email flows because I thought that’s what closed clients. Turns out most replies come in the first two touches and everything after is busywork you trade for nothing.
The original post
I stopped spending 6 hours a week writing follow-up sequences once I saw the facts
I used to craft long, personalized 7-email flows because I thought that’s what closed clients. Turns out most replies come in the first two touches and everything after is busywork you trade for nothing. I was swapping 6 hours of deep work for a handful of bookings.
When I switched to a tight 3-touch cadence run by Clients.ai agents, bookings per lead rose and I got my weeks back
Three steps you can do this week
- Cut sequences to 3 short touches across 7 days
- Personalize only name plus one real pain point
- Run a 7-day test and track booked calls per 100 leads
Want a custom 18-day plan and a quick check of where you’re wasting hours? DM FAST CLIENT GUIDE and I’ll send a free, tailored one-page roadmap built around your offer, traffic, and funnel